PumpFun’s PUMP token has fallen practically 35% in worth over the previous month, considerably underperforming the broader cryptocurrency market.
This decline occurred regardless of the platform’s ongoing buyback program. This raises questions concerning the effectiveness of revenue-backed assist mechanisms within the face of sustained whale gross sales and widespread market weak spot.
Lack of buyback-driven demand because of widespread sell-off
Pump.enjoyable launched a local PUMP token buyback program in July 2025, shortly after the token’s debut. Beneath this mechanism, the platform allocates 100% of the income to the acquisition of PUMP. This creates constant and substantial shopping for strain every day.
Since inception, these share repurchases have totaled roughly $218.1 million. The community deployed $32.7 million to b.Variety of uibacks within the final 30 days solely.
In idea, token buybacks are typically thought of bullish as they scale back circulating provide and assist sustained demand.
Nevertheless, this aggressive revenue-driven technique was not sufficient to offset the impression of the broader market downturn. Since early October, the crypto market has been going through growing headwinds.
The market capitalization of cryptocurrencies fell by practically 30%, and main belongings corresponding to Bitcoin (BTC) and Ethereum (ETH) suffered important losses.
PUMP isn’t resistant to this development both. The token has fallen about 35% prior to now 30 days.
“PumpFun is devoting 100% of its income to buybacks of PUMP, which equates to almost $1 million in day by day shopping for strain. Regardless of this, the token has fallen over 80% from its ATH, hitting its earlier all-time low (earlier than the buyback). 30% beneath. This clearly reveals that regardless of how aggressive buybacks are, they’ve restricted affect in market downturns, particularly when the utility of the token is weak or constrained,” the analyst wrote.
The downtrend additional expanded at this time, with the altcoin dropping one other 6.9%. On the time of writing, it was buying and selling round $0.0017, a worth final seen through the market-wide sell-off in October.

Pump.enjoyable (pump) value efficiency. Supply: BeInCrypto Markets
PUMP’s challenges are additional exacerbated by latest whale exercise. Not too long ago, a notable whale deposited 3.8 billion PUMP price roughly $7.57 million into FalconX after holding the place for 3 months. The whale withdrew $19.53 million in tokens from Binance, leading to an unrealized lack of $12.22 million.
In accordance with Nansen information, over the previous 30 days, the stability of huge traders, outlined as wallets holding 1 million or extra PUMP tokens, has decreased by 13.07%. When giant holders exit their positions at giant losses, it usually displays a decline in confidence within the token.
@Pumpfun’s revenue numbers are staggering
Solely 99.8% of all $PUMP wallets had income of lower than $10,000
And over 97% made lower than $500 in revenue, and most misplaced cash pic.twitter.com/X30O6iiCtb
— Sōka_Data 📐 (@Sooka_Data) December 24, 2025
General, PUMP’s efficiency highlights the constraints of aggressive share buybacks backed by earnings throughout a broad market downturn. So long as promoting strain from giant holders continues and traders’ danger urge for food continues to say no, inventory buybacks alone are unlikely to offer sustained worth assist.
The submit Pump.enjoyable buyback fails to lift PUMP worth amid whale promoting appeared first on BeInCrypto.

