Binance and founder Changpeng Chao (CZ) are transferring in the direction of rewriting the memecoin technique. After days of cryptic posts and hypothesis, the world’s largest cryptocurrency alternate has introduced “Meme Rush.”
Meme Rush is a meme ecosystem unique to Binance Pockets, designed to mix group hypothesis with structured market mechanisms. It additionally offers early entry to future alpha listings.
How CZ turned Binance pockets right into a meme coin powerhouse
It began with a teaser from Binance co-founder Yi He, hinting that the brand new product is anticipated to be an enormous deal.
A giant one is coming.
New merchandise will probably be obtainable quickly.– Yi He (@HEUNIZE) October 9, 2025
Web3 researcher 0xAA has revealed particulars of its inside memetic activation system. That is executed together with 4.meme, Binance’s viral token launch platform.
🚀 Introducing: Binance Pockets Devoted Token Launch Web page @BinanceWallethttps://t.co/IRnIR1BwDd formally launches a devoted token launch web page for Binance Pockets customers, unlocking new methods to challenge and uncover tokens on @BNBCHAIN. 💚
This new characteristic permits your initiatives to: https://t.co/DcrzE3aUtW pic.twitter.com/UTAg6lxp3v
— 4.Meme (@four_meme_) October 9, 2025
Meme Rush will probably be an unique inside market the place solely Binance Pockets customers will be capable of buy new meme tokens within the preliminary stage.
For the token to “graduate” and transfer to the exterior market, it should attain an FDV of $1 million. Prime performers could find yourself on Binance Alpha, the platform’s hand-picked discovery hub for early initiatives.
Binance later confirmed the idea in an official announcement. Meme Rush introduces a three-stage lifecycle consisting of New, Finalize, and Migrate, supported by a bonding curve mannequin. There’s additionally a digital liquidity pool to stabilize early buying and selling.
Importantly, all meme transactions inside Binance Pockets now generate Alpha Factors. Quantity will probably be boosted 4x in the course of the Meme Rush stage and for 30 days after eligible itemizing on Binance Alpha.
This gamified loop successfully transforms Binance Pockets right into a meme-activated area and loyalty engine rolled into one.
After Binance Pockets partnered with 4.meme to launch a premium inside buying and selling platform and leaderboard, its launchpad additionally welcomed a surge in buying and selling exercise.
In accordance with Dune information, cumulative BNB income from the 4.meme launchpad amounted to 34,184 tokens, valued at roughly $43.64 million.

Earnings from BNB 4.meme. Supply: AB Kaui Dong on X
chinese language meme season background
The timing isn’t any coincidence. BeInCrypto revealed that Chinese language buyers are transferring liquidity from Solana to the BNB chain. This transfer accelerated the proliferation of tokens resembling Binance Life, Buyer Service Xiao He, and Binance Assistant. These tokens are impressed by the Binance model.
The social media buzz is that Meme Rush is designed to seize this quickly altering retail vitality geared towards a managed, reputation-based market.
In the meantime, Solana is making an attempt to counter by spreading the “Apple Chain” meme. Nonetheless, BNB presently controls cross-chain meme liquidity via PancakeSwap, the community’s major DEX.
AB Kuai.Dong, a well known DeFi researcher at X, wrote, “A couple of days after a considerable amount of Solana’s lively funds flowed into the BNB chain, an indignant Solana official crew lastly began posting in Chinese language, claiming to be the Apple chain.”
In a latest Belief Pockets AMA, Binance founder CZ described the present crypto market as “hack mode and warfare mode,” with the crew continually transferring and adapting shortly.
he additionally shared it “Binance Life” Now a high BNB meme, it wasn’t deliberate, however it resonated organically with the group.
CZ frames this new period as a fusion of experimentation and discovery, with meme tokens reflecting cultural momentum reasonably than pure hypothesis.
He highlighted the significance of latest areas resembling prediction markets and AI-driven buying and selling, and advised that Binance’s future ecosystem might bridge meme virality and tokenized innovation.
Contemplating all this, “Meme Rush” might be Binance’s try to institutionalize meme fluidity whereas maintaining the group spirit alive.
In doing so, the world’s largest alternate by buying and selling quantity could also be creating the primary structured meme economic system. This house aggregates engagement, rankings, and alpha entry all inside one pockets.
It is usually value mentioning that OKX CEO Star Xu sarcastically admitted that he’s below stress from the group to launch a meme coin platform like Binance.
“The OKX crew and I’ve been critically learning ‘strategic recommendations’ from our mates locally recently. The climax of ‘So-and-So’s Life’ is approaching, so do not go away!” the star wrote.
CZ adjustments the principles with ‘Meme Rush’ — Here is what Binance is definitely constructing The submit appeared first on BeInCrypto.