Sony Innovation Fund invests $3.2 million in Yoake’s Document Protocol to rework fan engagement by means of a verified blockchain-powered fandom infrastructure throughout the leisure house.
Sony Innovation Fund (SIF) led a $3.2 million funding spherical in Yoake Leisure, marking a big strategic partnership to develop Document Protocol’s blockchain-based fandom infrastructure. This funding deepens our collaboration with Sony Block Options Labs as we goal to broaden our validated fandom expertise throughout music, films, video games, and anime.
This partnership introduces a brand new method to gathering fan contributions by means of blockchain expertise, reworking fan engagement right into a verifiable on-chain report. Document Protocol goals to determine a brand new paradigm for fan interplay past conventional monetization fashions by creating an infrastructure that rewards true fan participation, and has demonstrated early success by means of its Idol Runway Assortment app and partnerships with distinguished Japanese idol teams.
learn extra: Startale Group secures $13 million from Sony, strengthens Soneium partnership
Often requested questions 🧭
- The place is that this blockchain fandom infrastructure being developed? — The challenge is primarily centered on the Japanese leisure market, with plans to broaden globally by means of Sony’s worldwide community.
- How is that this completely different from earlier fan engagement fashions? — Not like speculative “X to Earn” fashions, this method focuses on validating genuine fan ardour and delivering unique experiences.
- Which leisure sectors are you concentrating on? — This infrastructure goals to cowl music, films, video games, and anime, and initially discovered success within the idol leisure subject.
- How will fan contributions be measured? — Monitor and confirm fan participation and help by means of on-chain verification utilizing generative AI and blockchain expertise.

