MIAMI BEACH, Fla. — Morgan Stanley’s newly launched Spot Bitcoin Change Traded Fund (MSBT) has attracted greater than $200 million in early demand, however has little help from the corporate’s personal advisors.
“Nearly all the exercise within the first week or two was voluntary, that means it wasn’t our advisors who have been promoting this,” Amy Oldenburg, the financial institution’s newly appointed head of digital property, mentioned in a hearth dialog at Consensus in Miami.
Only a few weeks previous, the fund has already amassed greater than $200 million in property, an unusually quick begin for the normal ETF market, the place most shares battle to achieve traction rapidly. Oldenburg mentioned this movement displays particular person buyers making their very own allocation selections fairly than counting on monetary advisors.
This transfer indicators a broader change.
Publicity to cryptocurrencies is not restricted to area of interest or speculative areas of the market. As an alternative, buyers who might already maintain digital property immediately are transferring a few of that capital into regulated merchandise.
Mr. Oldenburg famous “how a lot exercise now we have by way of spot crypto holders trying to transfer their property into ETPs,” explaining the transition from decentralized holdings to extra conventional funding automobiles.
“Hybrid world”
Nonetheless, Morgan Stanley isn’t betting on a single format. The corporate plans to help each entry to ETFs and direct possession of cryptocurrencies, together with spot buying and selling on its wealth platform later this yr.
“We shall be residing in a hybrid world for a while, the place we’ll help each digital natives and conventional companies collectively,” Oldenburg mentioned.
This method displays the sensible challenges going through giant monetary establishments. This implies clients are more and more holding each shares and cryptocurrencies, typically throughout unconnected techniques. Work remains to be in progress to convey these property right into a single view.
Oldenburg mentioned that past ETFs, the financial institution can be exploring how digital property can reshape market buildings extra broadly, together with quicker funds and tokenized monetary merchandise.
“We’re not tokenizing for the sake of tokenizing,” she mentioned. “In the end, we wish to present extra worth and higher service to our shoppers.”
This effort is a part of a long-term change, not a short-term development. “This isn’t a 2026 mission or a 2027 mission. That is the following decade,” she added.

